There's been much navel gazing by some of the industry's bigger publications of late: what does Sony have in store for Fall 2015? The delay of Uncharted 4: A Thief's End, a tentpole title at any time of the year, has left the PlayStation 4's slate empty; Tearaway Unfolded, Until Dawn, and Ratchet & Clank are all still in the works, but are all likely to deploy at some point in the summer. E3 could bring fresh surprises in a few months – Guerrilla has been busy beavering away on a role-playing game for what feels like an eternity now, while you'd expect Polyphony Digital to put out a new Gran Turismo at some point – but it's hard to imagine it having anything of Naughty Dog calibre ready in time for Christmas.
Media Molecule's probably the last bastion of hope in that department, but we're certainly not expecting the British developer to deliver in the "conventional" sense; whatever it's cooking would likely be better suited for a quieter period, when innovation isn't masked by the usual roster of first-person shooters and sandboxes that dominate consumers' attention at the tail-end of the year. And that brings us nicely to our point: wouldn't the platform holder be better served letting the third-parties do their business during the holidays, while its first-party fills out the slower months – and ultimately maintains interest all year round?
Let's look at some of the big Christmas releases that Sony's dropped in recent history: Resistance 3, PlayStation All-Stars Battle Royale, Puppeteer, Beyond: Two Souls, and LittleBigPlanet 3. You can debate the quality of these titles all that you like – some were good, some not so good – but the reality remains that they were all by and large drowned out by bigger brands. Puppeteer, for example, never stood a chance against the likes of Call of Duty: Ghosts and Battlefield 4 – this is a simple fact. Would it have ever set cash registers alight? Probably not – but it would have stood a better chance in February or April, months where there's not much worth getting excited about.
Sony will be aware of this by now, of course. It's just announced that Bloodborne has exceeded one million units globally – a game that released at the end of March. inFAMOUS: Second Son enjoyed similar success the year prior, while The Last of Us smashed all kinds of sales expectations in Summer 2013. These were all critically acclaimed games with massive marketing budgets, so it's perhaps no surprise that they sold well – but would they have been anywhere near as successful going toe-to-toe with Destiny, Assassin's Creed, or Far Cry. In our opinion, no – consumers have a finite number of holiday dollars to spend, and they're going to go on the likes of Grand Theft Auto.
It strikes us, then, that these big holiday exclusives are more a case of chest puffing than anything else. Without lingering too long on the competition, a game like Sunset Overdrive clearly would have performed much better on the Xbox One outside of the holiday rush; instead, it was picked over by Christmas shoppers, and ultimately – to our knowledge, at least – underperformed. LittleBigPlanet 3, a sequel that already belongs to a popular brand, suffered a similar fate. And to what end? They probably looked good in the list wars fought on forums, but both could have been used to pad out quieter periods in their respective system's release calendar.
And that's why, in our opinion, these holiday exclusives don't matter as much as people think. Sony seems to have cottoned on, realising that it can maintain mindshare all year by spreading the love. As far as we can tell, this Christmas is going to be all about Star Wars: Battlefront on the PS4 – and, if the rumours are true, Call of Duty: Black Ops III, too. They may be third-party games, but the Japanese giant will compensate in the New Year: Uncharted 4 will inevitably be the biggest Spring release of 2016, and it'll have all of the breathing space that it needs to truly dominate the headlines. Why share that attention with third-parties just to be part of the Christmas conversation? It doesn't make sense.
Do you think that Sony's better saving its biggest titles for a quieter period of the year, or do you want it to unleash everything in its stable at once? Talk things through in the comments section below.
Do you think the PS4 needs big holiday exclusives? (66 votes)
- Yes, I want something to really excite me at Christmas time
- Hmm, I don’t know and I don’t really care
- No, save the big exclusives until a quieter period of the year
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Comments 30
I just made a comment about this in the Black Ops III article. Mostly noting that I found it odd that anyone thought Sony only had Uncharted 4 (originally) for the 2015 Holiday season, and nothing else. Of course Sony has other games coming--maybe not as big as Uncharted 4, but that's not the only thing they had. I'm fine with them holding U4 until a quieter time to rebuild hype. There is always plenty to play until then.
The list of exclusives mentioned in the article is all the proof you need to see that the end of the year is a bloodbath.
On top of this, the PS4 still has, by far, the most exclusives of any platform for 2015: http://www.gameinformer.com/b/news/archive/2015/01/14/2015-video-game-release-schedule.aspx
Just do a quick search for "(PS4)" and you'll see bigger numbers there than for (Xbox One) or (Wii U). The PS4 even has more than PC in this regularly-updated list.
Nah, I'm a console peasant, I enjoy the third party games.
@Reverandjames Fair enough, but do they have to come out at Christmas? Lots of people hone in on the holidays, like the rest of the year doesn't matter. And I think that's ridiculous.
If Sony wants my money then yes, I want big exclusives, on Holiday and all year long.
Or at least great exclusives, not big, overhyped, over advertised games.
No, but it would be nice considering the amount of gamers who've made the PS4 as successful as its been.
Hmmm, I kinda agree after thinking about it. The big hitters like COD always do great around that time, so putting yourself against that would be rough. I'd rather see Ratchet or Uncharted succeed at varying parts of the year instead of going on holiday and getting passed over.
My way of thinking is that unless it's a super huge exclusive like Halo, casuals would pass and go for well known, high publicity titles.
No, the things I want I know that are coming, Persona 5, Phanton Pain, SW Battlefront, I don't care about new big exclusives right now. Except for my Wii U, which lives because of amazing exclusives games.
Lol... Do I really need a cocktail of OxyContin and booze to get me through the days??? Nah, but it sure as hell helps!
Depends on what your definition of "need" is.
Will PS4 outsell X1 and Wii U worldwide this holiday? Yes, so it doesn't need them.
Will it outsell X1 in the US? Maybe not, but does it need to?
Will PS4 sell as many as Sony told their stockholders it would this holiday w/o a big exclusive? Maybe not.
Would PS4 sell more w/ no big game and a $100 price cut or a big game and no cut? Price does matter.
Needs them for bragging rights, but who really "needs" bragging rights?
All that said, I don't buy it w/o a big name game I can't get on PS3. But I'm just one guy, Sony doesn't need me either.
@get2sammyb I think you are right. But we need the ps4 to game attachment rate for a proper analysis.
Need at least 3 exclusives a year to keep the system relevant. Beginning (Feb-April), Mid/Summer, End (Oct-December)
They don't have to be a AAA game, but they do need to be an exclusive.
I don't much care, maybe one big title wouldn't be bad.
E3 is just around the corner and I would bet my house on Sony having plenty of shocks on store!
Great article and something I agree with and something I hope Sony will continue to do...every now and again in the comments section there is the "my ps4 is gathering dust" comment..do people that say this really have their ps4 sat there doing nothing? Just kinda makes me laugh...
It's nice to have some type of gaming excitement around the holidays. Plus, weather-wise (in much of U.S.), it's an ideal time to have games arrive, since outdoor exercise (remember exercise?) is pretty much put on hold around that time of year.
The needs of "the PS4" as a platform and the needs of PS4 games as individual, er, games, are two different things that should be discussed separately, even if (especially if!) they align on some occasions.
Maybe this article does that alright, I just kinda skimmed it, but that's my 2c.
As far as the sales it depends on the franchise. LBP 3 is popular but it's not in the same league as a Halo or Uncharted. Neither of those games would get overlooked during the holidays like Sunset Overdrive (new IP) or LBP 3 did. Halo will probably win the holiday season for MS in North America. Granted worldwide is the bigger picture, and of course having solid exclusives over the course of the year is nicer than packing them all into one time frame which MS seems to have a habit of doing. I think it's important for every company to have a big holiday exclusive though. Sony's gotten by without one the last couple years but that can't keep happening.
People buy games as gifts for christmas, companies like it when people buy their products so they try to take advantage of that buying as a gift thing. I don't need holiday releases; publishers do.
it matter at this stage of the console cycle, lots of people will be buying console for x-mas and with things so close between the Xbone and the PS4 a exclusive may be what ends up make a costumer choose one over the other
I chose "Yes, I want something to really excite me at Christmas time"
it just excites me when i open up a xmas present and find a new game that was just released a few months ago.
@get2sammyb Lot's of people are kids and those who aren't don't like paying full price. Butt I'm sure you knew that
I'll still be playing FFXIV by then so I won't even notice.
I still think holiday exclusives would be cool for Sony to dominate against a cod or another yearly copy and paste game with something fresh. That's why we like exclusives because they tend to be different from the average blockbuster game. I do see the trend that great exclusives can be very successful also during the spring and summer.
It maybe good If Sony doesn't have any great exclusives for the holiday so I can spend less money during the holiday and get some great games during other quarters of the yr. I plan not to buy the likes of AC nod Cod games that come out too often which waters down those genres and lose the freshness with stale ideas and over hyped games that are really the same as the yr before except the name and some generic new gameplay modes.
I agree that a greater spread of the exclusives throughout the year would be a great thing. The real big players like Uncharted can no doubt hold their own around Christmas time, but the other smaller exclusives don't stand a chance against some of the 3rd party behemoths out there.
Some of the games mentioned in this article really deserved so much better too. I recently played Puppeteer for the first time, and it was glorious. Almost makes me sad to think that so many people miss out on gems like this when they just get swept aside by the rush of parents running out to buy the latest COD for their 12 year old.
@rjejr : sorry , but i "need" to understand what you're trying to say .
@eliotgballade - What 'm trying to say is, I need to know why the PS4 needs big holiday exclusives. It's an open ended question and can't be adequately answered as such.
It's only half a question - which does make for a better debate as full questions tend to lead to yes and no answers.
Examples:
"Does the PS4 Really Need Big Holiday Exclusives ...
to sell more than X1 consoles worldwide?
to get more 3rd parties to make more timed exclusives?
to meet it's projected sales target and make shareholders happy?
to get you to buy 1?
It's only half a question, I "need" to know the other half.
I'll just sit over here in the corner with my Vita and it's full memory card. sigh
I don't care what time of year. I just want good games! My ps4 is really boring right now.
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