One of Sony’s strengths (and arguably also one of its weaknesses) is that each global division of PlayStation acts somewhat autonomously, meaning that commercials and marketing strategies are formulated and tailored to the tastes of a particular region. And for whatever reason, the folks at PlayStation UK enjoy a good comedy commercial these days.
To be fair, the advertising boffs are on a bit of a roll at the moment – remember The Last Guardian one? – and this Summer Sale promotion is pretty good again. It depicts injuries that can be obtained during the warmest months of the year, and is on-point – particularly, perhaps, if you’re a Brit who’s not used to the heat.
[source youtube.com]
Comments 8
Haha that's really good
Barbeque ward, lol.
Lol at the end haha..
The was actually rather funny, good job Sony.
Fair play, I liked that. Better than Santa on a Jetski!
Good ad. Great sale. I have already spent 35 pounds on psychonauts rhombus of ruin, thumper and job simulator. Trying hard to resist non vr games like the witness and stardew valley on PS4 and a rose in the twilight, grand Kingdom and the caligula effect on vita
That's a good ad, even with the sound off it's funny (my work computer doesn't have a sound card)
brilliant
Show Comments
Leave A Comment
Hold on there, you need to login to post a comment...