While Call of Duty: Vanguard enjoyed the UK's second-biggest game launch of 2021 earlier in the month, only second to FIFA 22, the latest entry is reportedly off to the worst start sales-wise for 14 years. 2007's revolutionary game Call of Duty 4: Modern Warfare on PlayStation 3 is the only one to sell fewer units during its launch week according to Video Games Chronicle. "Only the original Call of Duty: Modern Warfare – the game that kicked off the modern era of CoD in 2007 – sold fewer copies during its opening week, sales data seen by VGC suggests."
The current launch sales record is still held by 2010's Call of Duty: Black Ops, and Vanguard sold almost 200 per cent fewer copies in the same time frame. Call of Duty: Ghosts sold 52 per cent more copies than this year's instalment, and even Call of Duty: Infinite Warfare has it beat by another 16 per cent.
It's hardly a surprise to see Call of Duty: Vanguard doing so poorly when compared to previous titles as interest in the title's return to World War II seems to be at an all-time low. There's also the Warzone factor, which is still an incredibly popular free-to-play game. The lawsuit filed earlier this year against Activision Blizzard concerning workplace harassment may have also turned buyers away.
We actually happen to think Vanguard is an improvement, however, beating out last year's Call of Duty: Black Ops Cold War. We called it a "Call of Duty game doing Call of Duty things. Whether that's of any interest or not, you likely already know." This new sales data suggests more aren't interested than usual. Did you decide to skip Call of Duty: Vanguard? Tell us why in the comments below.
[source videogameschronicle.com]
Comments 40
No real surprise it sold a lot less than last year as people were in lockdown or “working from home” then so of course games in general sold very well.
I actually think Vanguard plays a lot better at launch than Cold War did with more maps and a time period I personally prefer.
I only play them for the campaign anyway so I usually pick them up long after release. MP doesn't interest me, particularly ones like CoD.
Yeah for me its not even the campaing is on the disc. If you leave something off do the multiplayer part.
Gigantic installs coupled with basically the same game year in year out.
I didn't like playing MP but sometime I bought Cod games for it's single player story. This year cod campaign is just bad, I saw a couple of youtube gameplay plus reviews and the story is just weird and not great.
And I think people that like playing Cod MP can just play Cod warzone for free now, no need to spend $60 each year to buy the games.
@Flaming_Kaiser
Normally I'd agree with you however as much as I like campaigns there is no denying the MP is where the larger portion of COD players go 1st so it makes sense why the campaign was the downloadable part.
I haven't been able to play too much but I really dig Vanguards MP at the very least. Champion Hill is a lot of fun with a buddy and I appreciate how COD has experimented lately with lower player count game types.
It's the biggest reason I got back into COD lately. Regardless of its sales though a low selling COD is still a very successful COD.
I think everyone expected it would. I’m really enjoying the game so far though. I think even if this game was a 10/10, the market just wants MWII not a WW2 game.
This makes sense considering how bad Cold War was.
Warzone carried Cod last year through imo its worst year yet with Cold War.
Vanguard is actually a blessing as its incredibly fun to play and feel much different from last years piece of ****. Shame people have been turned off by a perceived “same old WW2” line of dialogue in pretty much every review/preview
@wiiware Some of the levels are really great so far, particularly the Polina missions so definitely check it out when it’s cheap
People finally bored of trashy yearly updates.
Thank God
This is the first Call of Duty I haven’t seen anyone on my PlayStation or Xbox friend lists playing.
I regret purchasing Cold War and I think a lot of people probably feel the same when Warzone is free. It’s no surprise really. Thanks to Warzone, all new CoD games are a way to bolster the meta weapons quicker, and that’s that. Vanguard is particularly bland, as well, even if it does offer a fair amount of content. It’s “just another CoD game.”
I don't care particularly much about COD, but I'm glad Glen Schofield is out of Sledgehammer and able to work on a new game that sounds much closer to my heart. I hope Callisto Protocol will deliver!
200% fewer copies!? Surely they can only sell 100% fewer copies before they’re back at zero….
I get that you’re saying they only made third of sales but the sentence is a bit odd…
The price I am sure has nothing to do with it. Why you are forced to pay extra if you are fortunate to have a ps5 is a mystery. Assume there won’t be much need for a PS4 version to most people. Bought Cold War on the understanding they were running a battle pass system with free post launch content. Why there are characters you have to “buy” is a mystery. Fool me once….,,
Well that is suprise? Maybe people are waking up to the Gruel slop that this company churns out each year? Or maybe not 🤷♀️🤷♀️
I think this is a real shame. I pre-ordered and haven't been disappointed. Sure, Infinity Ward remains the champ with regard to MP map design, but this is a really solid outing and is leaps ahead of Treyarch. The campaign was fun, if a bit short, but packed with jaw-dropping eye candy and great characters.
With Activision's MO being so numbers driven, I worry that this may be the last game Sledge fronts for while, despite the overall high quality.
People saying Vanguard is better than Cold War need to have their heads examined.
@Jacko11 I am the other way around. I liked CW. Vanguard is a mess to me, but everyone will have a different opinion.
@marnelljm Vanguard feels like it is broken somewhere. I just can't do it.
I never want to play another WWII shooter, period. As the years go on, they rehash similar themes and conflicts AND the further we are removed from the conflict. If they want something to hit harder, maybe explore a conflict that's not going on 80 years old so that more people can connect to it. (Where are the Vietnam shooters? Or Gulf War ones? What about a War on Terror based one?) It's just more of the same and the same is boring as hell, if you ask me.
Sales are down 40% and still beat every other game for the year but FIFA. That is just crazy.
Have to say time to move on from WW2. I rented it but did not get to play it yet. Forza Horizon 5 ate my entire weekend
Same report says Just Dance launch sales dropped 35% year YOY. So there is a general market issue also.
Wow, I wondered when this might happen.
I've not bought a CoD game since the very fun Infinite Warfare.
This years seems to have gone under the radar for me, I've seen literally nothing about it this year which is strange in itself as its usually plastered everywhere.
Probably because people have wised up to Activisions crap now, and would quite like to be able to store more than one game on their 825GB hard drive.
@Korgon in the future the multiplayer wont be playable so the disk will be useless they should put the campaign on the disk because it's the only part of the game that will be playable once the servers get shutdown (unless it has an always online requirement for the single player)
Zero interest in cod games. Especially when battlefield is here. Battlefield portal ,baby
@Would_you_kindly
I get what you're saying but it's more an inconvenience than something to take too seriously. I would prefer they start with campaign generally too but it this case it actually worked out for me since I was able to jump into MP with my friends right away. I have pretty slow internet when it comes to downloading stuff so this worked out in my favor since the MP is primarily the reason I bought the game.
Goes to show that even with its worst release in 14 years it is still second only to FIFA.
HOW MUCH DO OTHER GAMES NOT SELL,
In their first week.
On Xbox and PC its going to be heavily impacted by Halo, currently out of the 3 big MP shooters released this month Halo is the clear king.
They getting to much money and then you ripped of on add ons and coins people don't like being ripped off
@Korgon Its also the thing thats useless in a year. If you are going to play online then you have internet so i stand by my opinion on this.
Also if you want to play online you need the latest build so i see no reason to include it on the disc. If your internet is terrible you wont have a lot of fun playing anyway.
I think they should invest in downsizing their file sizes anyway.
Not surprising, seeing its not made to appeal to people who would actually be interested in a WW2 COD.
@Flaming_Kaiser
To be fair COD communities stick around on a game far longer than a year generally. I have a friend that's still playing COD WW2 every now and then.
Sure campaign's are always available to play regardless of internet but that doesn't mean they instantly have more value than the multiplayer portion of a game. Both modes provide a totally different experience from each other that will appeal to different folks.
And Vanguard did cut down on file size thankfully this year.
@Korgon Black Ops 3 is still pretty active as well.
@MFTWrecks good point, unfortunately more recent wars are much more sensitive and political than the obivous good vs evil that the nazi conflict was. But I very much agree with you, would love to see some different conflicts.
But the same goes for the setting for most videogames (and movies by the way), it's allways in the USA. How about a GTA in Bangkok, how awesome would that be. The gaming (and entertainment industry in general) is just creatively bankrupt.
@Flurpsel GTA London was done before GTA 3. There were multiple Getaway titles.
Also, the game you're looking for is Sleeping Dogs.
And I'd argue gaming is more creative than ever before. But not when it comes to the biggest budget AAA titles (and most stuff under the Activision/Blizzard banner in general).
@marnelljm
I think Cold War was pretty good for the most part. Was it Black Ops 2 multiplayer? No. But it was pretty solid.
I haven’t played Vanguard since the alpha. So I can’t pass judgement yet.
@Flaming_Kaiser
More people are on MW2019 than Cold War.
There’s still a decent size community playing Black Ops 2 on PS3. I booted it up last year. It took about three minutes to find a game but it was a full match.
@TheRedComet My take - Modern Warfare (2019) and Cold War are top tier CODs for me. Black Ops 2 multiplayer might be my favorite of all time.
@marnelljm
I think my main issue with Cold War is how overpowered the Sniper Rifles are. They made it much easier to quick scope. It’s weird running around with a shot gun and getting into fights with guys carrying the Tundra or the Pellington and getting bodied at point blank range.
Also they need to nerf the Akimbo Marshal. I’d say cut the one shot range down a bit. As it is now it makes most of the shotguns completely pointless. If you’re running the Hauer with optimized build and get into a fight with someone using akimbo Marshals with long barrel and the flame shot, you’re gonna lose almost every time.
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