Sony has been coveting Chinese game developers for some years now, and its approach is beginning to bear fruit. Genshin Impact, a title playable on both the PS5 and PS4, has become one of the biggest releases in the world – and fellow China Hero Project productions, like FIST: Forged in Shadow Torch, have added meaningful variety to the platform holder’s indie game output.
It’s something the manufacturer is eager to continue, and according to a report published by Reuters, it will invest more than one million Yuan (~$140,000) into each title that it incubates. Bao Bo, the director of the initiative, made the commitment as part of an event in Chengdu earlier today, as the programme was officially re-launched following the pandemic.
Sony is calling the next set of projects it signs as the “third season”, and it promises that its output will greatly exceed the previous two. One such project on its docket is Lost Soul Aside, which the manufacturer signed many years ago, but is now targeting an early 2024 launch. It’s a release that will be published globally by the organisation.
The Japanese giant is eager to increase its install base in the potentially lucrative region, with SIE Shanghai’s president Tatsuo Eguchi eager to sell twice as many PS5 consoles in the country as the PS4. The latter managed an install base of about 3.5 million units in China, while the PS5 has already sold about 670,000 units, so is well on track.
“We want gamers around the world to better understand the creativity that comes from China,” Eguchi said. “I have always had a dream which is for console gaming to become a regular part of daily entertainment for Chinese people.” Sony will be hoping it can find many more Genshin Impact-style gems that can help it to achieve that.
[source reuters.com]
Comments 22
“We want gamers around the world to better understand the creativity that comes from China,”
Every single Chinese game I have ever seen is a copy of a popular franchise, but cheaper looking
@KaijuKaiser there was some truly beautiful art and cinema in the Soviet-era, arguably more interesting than the output of Russian creatives post the fall of communism.
@Hindenburg Clearly didn't look closely at F.I.S.T. which looks pretty unique. Or even Geshin Impact, which at launch was slightly ridiculed for being a BOTW clone but in fact has a great artstyle of it's own and no one in their right mind would call either 'cheap looking'.
@KaijuKaiser While there was some truth to this in the past, but it is an outdated mindset, and is changing rapidly. China and other similar countries are filled with talented artists. (I worked in Shanghai and Shenzen for a couple of years)
@LordAinsley Tetris came out of the USSR too.
@KaijuKaiser Gotta get that money!
@KaijuKaiser "the education system doesn't encourage it at all and punishes the thought. They are forced to memorize facts from books and not to think critically" — Now a reality across western nations. We are in very scary times.
I won't be supporting any Chinese projects. I don't care to have any Spyware on my PS5 trying to siphon any info about me. Hopefully the Biden admin does something intelligent for a change and moves forward with banning TikTok instead of sitting on their thumbs. Of course, I know better than to hope.
@LordAinsley Yeah, that’s true, Tarkovsky’s first 5 movies were made during the Soviet era for example. I honestly think they’re better movies than the two that came after he left the USSR as well.
@Pokemaniacal Not investing in China for any reason is just bad business. A lot of people in there.
@KaijuKaiser i would argue as well that incrediable cinema has existed in China for decades as well, from arthouse, to cutting edge action that essentially changed cinema. I'm in agreement that it is a totalarian and suffocating system, but that does not mean worthy creative product can not emerge either...just not easily.
@Pokemaniacal you know it might be possible that people in a country aren't their government. Or you should probably avoid any US games so you don't support any of the atrocities the US commits. Better to avoid all games and products, really, doubt there's any government out there that doesn't do bad stuff.
@nessisonett
It's true. And although he had some creative differences because of the state, the same would happen to you in a capitalist system. How many times do we hear of movies being cut to the bone by a over zealous producer trying to make his/her mark?
Either way, I dont think the system limits art
@Pokemaniacal Fentanyl Fantasy VII
@LordAinsley Just look at the damage that David Zaslav has done to Warner Bros, with the tax writeoffs effectively erasing entire TV shows and banning the actual creators from showing them anywhere else. That’s more stifling to creativity than basically anything else I’ve seen.
@nessisonett I would like to see your evidence that Zaslav is damaging Warner Bros. He has "erased" failing rubbish that is dragging his company down. Fact is, a worldwide recession is very likely just around the corner, the days of greenlighting projects that do not make a profit are over.
@LifeGirl Well, since orchestrating the Warner Discovery merger, he’s helped to “erase” $20 billion (!) from the company’s valuation. Warner has a huge mess to clean up after years of mismanagement under AT&T, but the basket that Zaslav is putting his eggs in seems pretty rickety at the moment.
Doesn't the chinese government absolutely hate video games lol
I don't mind Chinese games but I hope sony will help fund for them to have either Japanese or English dubs. Chinese is just too fast for me and usually I don't even get time to read the subtitles in Chinese games.
Tbh I have yet to play a Chinese made game that didnt simply feel off. And I'm not talking about off as its clearly a copy of something else. Just off as in quality or something else hard to put my finger on..
@KaijuKaiser As a Chinese gamer chick, thank you. One simply cannot wade into a discussion about the gaming scene here without the mandatory hysteria about the possibility of "Xi Jinping introducing social credit into PSN/Steam/XBLive" or something along those lines.
There are of course legitimate critiques about the Chinese developers' attempts such as the (general lack of) quality and innovation, and indeed outside Genshin and a few indies I cannot think of any worthwhile examples. These are the critical discussions that often get overlooked whenever the usual suspects try sidetracking the discussions elsewhere.
The problem is that china place strict rules on what is featured in their media.
Fine if Sony want to dabble in that market but I worry about censorship of the games we are used to if Sony want to sell their stuff there.
@KaijuKaiser Oh don't even get me started on those weebs and nettouyokus. Say a few trigger words about their WWII atrocities and they'll be out in full force spamming copypastas. They run dedicated squads that search for Tweets with those keywords every few minutes and then spam you nonstop. They also deny their modern day problems and they then wonder why Nagoshi and Kobayashi are working with NetEase now - btw I also dislike NetEase, but that's because their track record in the video games department has been meh, so I better hope that they make good use of the talents they acquired from Japan.
Chinese people def need more help funding games.
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