Sony has released a glitzy, high budget live action Astro Bot trailer, which will likely run in movie theatres and on television through the remainder of the year. The spot, while only 30 seconds in length, is excellently executed. It shows people in mundane everyday scenarios, like at a school or in an office. When the eponymous robots arrive, everyone is encouraged to head home and play.

There’s some great Tim Burton-esque use of colour here: the world is quite monotone, but Astro Bot obviously breaks through all that with its outrageously vibrant hues. The slogan, Play Will Find a Way, insinuates that even in the most tedious of routines, there’s still space for unbridled fun. It’s a pretty good commercial and we can imagine it piquing the curiosity of mainstream gamers.

To be fair to the Japanese giant, it’s pushing this game extremely hard. In many countries, it’s setup activations to raise awareness, like a busy mall in Taipei and a train livery in India. All of this suggests the Japanese giant is aiming to make the franchise one of its flagships moving forwards, and the Game of the Year calibre reviews certainly won’t hurt its ambition.

Remember, if you’re playing the game today, then we have a full Astro Bot PS5 guide to help you find all of the secrets and 100% the game. And if you’re still on the fence, you can read our Astro Bot PS5 review for more information.

[source youtube.com]