PlayStation’s marketing onslaught has been biblical in 2023 so far, and it’s resulted in the platform holder breaking all kinds of sales records all around the world. We’ll need to await Sony’s financial report in a few days, but it’s likely to have sold many millions of PS5 consoles these past three months, and we expect its install base to have aggressively shot up.
But just how crazy is its advertising getting? Well, in Portugal it’s started promoting the latest PS Store sale on ATM machines! We found this placement quite amusing, because people drawing out cash may be tempted to reinvest their hard-earned money into some PS Store credit to pick up a couple of discounted titles.
What’s the most surprising location you’ve seen PlayStation advertised of late? Let us know in the comments section below.
[source twitter.com, via resetera.com]
Comments 20
Next up we will be able to buy playstation wallet top ups straight from ATM's
People still use cash?
Great marketing is one of the reasons why PlayStation 5 is dominate xbox series x/s right now.
“ATM Machines” 🤦🏻♂️🤦🏻♂️🤦🏻♂️
The M is for “machine”, folks.
Interesting at atms,I use cash still alot as I don't want to just use cards incase you get stuck when places for whatever reason their card machines go down ,it's happened unluckily quite abit for me so I always have around about ,20 quid at least sometimes more on me most times so don't get caught out
@darthvirgin Haha, touche!
@get2sammyb you guys gonna do a mini review on the Street Fight 6 demo that’s available now? I’d love to hear you guys take on it before I delete a game to download it lol
@WolfyTn Welllll... To be totally transparent with you we went to a preview event last week where we got to play more of the game but we're embargoed for a bit longer so we'll probably wait for that embargo to lift now.
It's a bit of an awkward/annoying situation.
Playstation always had a very strong presence here. Nintendo as well but I do believe most people see it more as a family-friendly or even kid-directed brand.
Removed - unconstructive feedback; user is banned
@4kgk2 Wish the same could be said about communicating with their userbase.
@DrGonzo very predictable comment. maybe more like fed up
Ah yes, the ol' Automated Teller Machine Machine
Removed - offensive remarks; user is banned
@Boxmonkey Yes??? Because account numbers aren't money?
@get2sammyb embargo is always fishy... and after SFV disaster, this smells really bad...
@B_Lindz Sitting proudly alongside Personal Identification Number Numbers and the somewhat rarer Role-playing Game Games.
Said in respect and admiration of this site and with nothing but good intentions..... I don't think using the word 'biblical' in this way is entirely respectful to its true meaning. I am not a prude or particularly waving the 'woke' flag, but this usage does flick a switch.
Sorry to raise it, but its not a word i would use in the office and thus I think its perhaps not a word we should be seeing on this well respected site.
@Boxmonkey Yes? There are still physical stores/businesses that only accept cash.
I bet that ATM can run ps2 games better than the ps5.
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