Playstation 3 Seems To Be Failing In Its Profit And Market Share Aims.

Interestingly, they seem to be failing on both counts.

He said:
[quote]
I think it's already well publicized that we have a very clear objective from our parent, Sony Corp., that we're to focus on a profit objective, and with those marching orders it limits the playbook when it comes to pricing and promotion. Our competition had a very aggressive pricing strategy, but they also were packing two, three, four games in with the unit weekend to weekend with different retailers, and that cost a lot of money. So we had a profit goal and they had a market share goal.</blockquote>

"Limits the playbook"? Sounds like SCEA want a price drop too!