Gold PS4 Slim to Launch at Reduced Price Through E3 2017

Sony’s trialling something new alongside E3 2017 this year: Days of Play. It promises to be a heavily promoted nine-day sale that will run in conjunction with the event in Los Angeles, and it’s being kickstarted with the release of the gold 1TB PlayStation 4 Slim which leaked last week. The console will be available for $249.99 starting 9^th June in North America, and it will remain at that price until 17^th June, when it will go back up to its standard price point of $299.99.

Days of Play will see major PS4 games reduced right throughout the aforementioned period, too, with a leaked Best Buy flier confirming titles like Horizon: Zero Dawn, Resident Evil 7, Prey, and For Honor will be available as low as $39.99. The likes of Grand Theft Auto V and Battlefield 1 will also go as low as $29.99. Meanwhile, the platform holder has confirmed that it’ll be adding new deals to the PlayStation Store every day.

Here’s what PlayStation Europe chief Jim Ryan told Glixel: “The PlayStation Store will see something cheap every day. We’re intrigued to see how people respond to the event at a time that’s traditionally very quiet for games. We’re going to have some really good deals.” We suspect that some of these may be announced on stage during Sony’s E3 2017 press conference next week, so watch this space and we’ll keep you updated.