Sony’s created a new logo and ident to brand its first-party titles under the PlayStation Studios umbrella. The intro video in particular has become a source of much discussion, as many have pointed out its similarities to an Xbox ident introduced last year. But did you know that the Japanese giant actually introduced an alarmingly similar animation alongside the Ratchet & Clank movie in 2016?
Here’s the new ident:
And here’s the PlayStation Originals ident, as seen in the Lombax’s aforementioned big-screen debut. Huge shout out to reader Orpheus79V for the spot:
Sony’s clearly reused some assets here, as the audio and general theme is identical – although it has been updated to suit its new purpose. It should end any arguments about PlayStation copying its Redmond competitor, though – even if both organisations are guilty of borrowing liberally from the Marvel Cinematic Universe.
Comments 13
So breaking news isn't so breaking after all 😂
Don't wanna be "that guy" but what does Xbox have in terms of exclusives? Halo, Forza & Gears? Sure they're good but they don't wow me anymore.
@MickOnYourFace Fable. Ori maybe, but the original went to the Switch.
@j_whitfield8 4 actually. Get it right.
Sony lacks creativity if they have to revamp a 4 year old intro.
#inevitable
@lacerz is parody post of the week 🤣 they look nothing alike really do they.
The console war is going to be something special this gen. I already have a headache haha
@ShogunRok In B4 5th article comments.
@j_whitfield8 Wouldn't have it any other way, it's classic Push Square.
Let's not lie to ourselves, PlayStation just ripped off Xbox.
Does it matter for end users not one bit but it's kind of lame.
@MedaXbot How??? This literally shows that they ripped off of themselves. It's more likely that there's a paid leaker within Sony that is leaking PS info to MS, so that they can attempt to "steal the spotlight" by "beating Sony to the punch" on features/reveals. As the platform leader this current generation, Sony has little reason to mimic MS on approach.
The old video is similar the two new ones xbox and PlayStation use are exactly the same, but believe what you want. I just think it's funny. PlayStation is just the second one to copy Marvel and look more lame for it.
Let’s see: Nate, Aloy, Ratchet & Clank, Kratos, Ellie, and Sackboy… assuming those form a roster of “current” Sony characters, and knowing the sequels coming, is it wrong to guess we’re getting a new Uncharted for the PS5?
And now, can I help but think of them as founding members of the SCU (Sony Cinematic Universe)?…
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