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Ah, good old Phil Spencer, always keeping us PlayStation plebs in his thoughts. In a fresh interview with Japanese publication Famitsu (as translated by our pals over at Pure Xbox), the Xbox boss spills some beans on what the future of Microsoft's gaming brand looks like.

Spencer outlines a broader vision for Xbox as a whole — something that the company's been pushing for years, with Game Pass being a key component — and then brings PlayStation and Nintendo into the equation. "Just as we think of ROG Ally and Steam Deck as part of the Xbox community, we need to think of the many Nintendo Switch and PlayStation users as part of the Xbox community in the future," he says.

It's a quote that's already raising eyebrows on social media, with many suggesting that Spencer's hinting towards a future where Xbox isn't really about selling hardware. Maybe we're not too far off from a world where Game Pass exists on competing platforms? That's probably jumping the gun at this point, but with Spencer's comments, alongside reports that Xbox Series X|S is lagging far behind the competition in terms of commercial success, you can't help but wonder.

Of course, Spencer's on an obvious PR run here in wake of Microsoft's unprecedented acquisition of Activision Blizzard King, but it's always worth keeping an eye on how things are trending on the other side.

What do you make of all this? Is this just blatant PR speak designed to placate the masses? What do you think the future of Xbox looks like, from a PlayStation perspective? Give us a 'hmmm' in the comments section below.

[source famitsu.com, via purexbox.com]