Sony's Pulling All Their Divisions Together With Sony Network Entertainment.

Finally realising that the company have a wide variety of converging properties, Sony is setting up an entirely new division to handle the company's unified network.

For those in America, this means your PlayStation Network funds will be transferred out of the control of SCEA and into the hands of SNEA, or Sony Network Entertainment America, on April 1st 2011. If you're a strict PlayStation Network user, you'll notice nothing. However Qriocity users will gain the advantage of using their PlayStation Network wallet for additional purchases within Sony's unified structure. Which is kind of neat, and a good way of improving the customer experience for engaged users.

[source joystiq.com]