Whilst not quite Dragon Age Origins, I am still excited for this. It looks far better than the reveal trailer that's for sure. The main problem the game will have is that it will inevitably be compared to Baldurs Gate which isn't really fair to me but it is what it is.
This looks so much better, my panic is fading a little and I look forward to seeing more. That first trailer was a very big mistake and really made a bad first impression.
@Secryt It does matter for context. For games that actually release physically (which is 99% of games that aren't indie) the percentage is a lot higher and shows that when it's available, it is still profitable.
If physical is dead then why do indie developers try to release physical copies of their games? Hollow Knight, Hades, Blasphemous, Dead Cells etc. Why bother if there's no profit in it?
Even further, Alan Wake 2 has decided to release physical after not making enough money digitally or Baldurs Gate 3 which made heaps of money already so didn't even need to release physical if they didn't want to. Why is that? If not for more profit?
@Jswift56 It was a fairly basic trailer, I'll give you that. I don't think Kojima should be put on a pedestal the way he is when he's made some pretty glaring mistakes himself in the past. He's a brilliant visionary but he's always needed someone to reign him in a bit.
Anyway, I'll reserve judgement till I see a proper story trailer with The Pain, The End, The Sorrow, Ocelot etc.
Why are the comments so negative? Looks great to me and very faithful so far. People are complaining that it's just the same but with better graphics but isn't that what you all usually want? If it's different like FF7, you complain. If it's the same like this, you complain. What's the deal?
@QualityGeezer The setup after that DLC was really solid and I've been waiting almost 10 years for this that I'm holding out so much hope that it will be good but this is looking increasingly worrying.
No longer called Dreadwolf and that artstyle? Yeesh. I really hope June 11th shows me something good.
@QiaraIris Did you steal this joke from the comments on YouTube? Or are you also just really funny? Don't mean to assume the worst, I just saw this exact same comment over there.
@Secryt These kinds of articles are always bogus because they include DLC, Digital only indie games and sales of 99p shovelware. Of course with all that included, Physical is going to look like a very small fraction.
I'm not sure what the sales data is for just including games that actually release with both physical and digital but it's never mentioned for clickbait reasons so people can get into heated physical vs digital wars.
Can't believe there's no dating in this one 😠the Weeb in me is very upset. However, it looks amazing and I've already pre-ordered the collectors edition so come on October!
Looks almost too good to be true, like playing an actual Anime fight scene or something. If the combat feels as good as it looks it could really be something special!
@DennisReynolds HMV and GAME have been dying for nearly 20 years but keep clinging on for some reason. I've never even seen a WHSmith store sell DVD's so that's news to me personally but I think all these stores have other problems over just physical media's downfall.
It's odd to claim they're dying but they keep getting made, especially Blu-ray which never really took off entirely but collectors still buy them. Even Disney released limited Blu-ray editions of their Star Wars shows.
If you care about games enough as a hobby then you should care about how it's distributed or sold to you. Digital is already the far more expensive option and it would only end up more so if it ended up being our only option. Sony, MS, Nintendo would have full control. Steam would end up being the only saviour.
Also Alan Wake 2 is a good example of how there is still high physical demand even now.
@DennisReynolds I don't want to assume so I'll ask instead. Do you want an all digital future? Or just accept that this is the case? I personally don't want it nor see it actually happening.
We still get CD's, DVD's, Blu-Rays and Vinyls so why would gaming be the only media to go fully digital? It doesn't make sense to remove options. Overall you'll just lose sales from people like myself if for example gaming did go fully digital, I would not buy games anymore and I know I'm not the only one (though maybe a sadly dying breed perhaps).
Good. I tend to hunt for trophies on games that I really enjoy and Elden Ring is one of those but I'm glad that I won't have to worry about it now. From have never added trophies with DLC (except BB?) but I was honestly expecting this to be the exception. Glad it wasn't.
@Malaise I felt that way too. Forbidden west killed my interest in any future Horizon games. I didn't hate it but it was painfully mediocre to me for some reason.
Considering that they didn't even manage to break even this is kind of surprising that they're willing to put in the money to release it physical. I'm glad this shows that there is still much demand for physical.
Definitely looking forward to this one. Unless something changes drastically, this is the only game this year that could possibly compete with Rebirth for me.
@Malaise Yeah, probably a very smart business decision. I fell off of Horizon pretty hard so I have no interest personally but I'm sure it'll do very well which is good for the fans I guess!
The old title was cooler but I just really hope this is the comeback bioware needs. Though I do think it would have made sense to remaster the previous titles first.
@ShogunRok It wasn't a published article or by you personally, no. I'm talking about Push Squares assistant Editor Liam Croft who gave Forspoken and FF7 Rebirth the same score which is baffling and he's written quite a few of the related sales articles if I'm not mistaken.
But as for the sales topic, I don't think you can deny that FF16 and Rebirth articles are always written from a very negative stance on this site. FF16 is in the top best selling (number 5 I think) PS5 games of all time but this site continuously tried to market it as a flop.
For a site that claims to care about context, you use a well known terrible journalist from Bloomberg as your source when it comes to talking about Rebirth's sales? When we all know very little is known about how much Rebirth sold but you keep making articles about it regardless.
We also know very little about Stellar Blades sales but you can't stop putting it on a pedestal of greatness in contrast to how you treat Rebirth. It's obvious to me there's some bias here.
I could say more but it's already close to deserving a TLDR so I'll stop.
@UltimateOtaku91 Came here to say the same thing but now I don't need to! I suppose we shouldn't be surprised. This is the same site where one of their reviewers (Liam Croft I think?) gave Forspoken and Rebirth the same score 7/10 🙄
@Jaz007 It's cool. It's crazy that accepting you're wrong is such a rare thing, especially on the Internet. You called me out and you were right, better to accept and grow than to deny and make a fool of myself!
@Jaz007 You're right, I assumed, which was wrong of me. However people don't assume for no good reason, there are many people excusing the inaccuracy of the series except when it comes to Shadows.
Your pass for Da Vinci is strange though. In the argument of historical accuracy, the tech wasn't available and so shouldn't have been in the game but whatever.
I'm going to stay out of this argument. I just get heated and say things out of place. I apologise for assuming, I know when I'm wrong and get what you're saying.
Still, Naoe exists and so there is a Japanese protagonist that people can play and I still don't see the problem personally.
@Jaz007 So if they just didn't name him Yasuke, would it still be a problem? I just find it weird that you all only have a problem with historical inaccuracy when you have to play a black man in Japan.
It wasn't the pieces of Eden or Adam and Eve Or playing as Odin himself and taking part in Ragnarok or Da Vinci building tanks. It was the black man in Japan that ruined it for you? How am I supposed to see it as anything but veiled racism?
@Jaz007 How does it not make sense though? Yasuke existed. If Edward Kenway makes sense then Yasuke makes even more sense on account of being actually real.
Ignoring the racism for a moment (though maybe it applies here too) why do people keep pretending Naoe doesn't exist?
"we wanted a Japanese protagonist in Japan!" there's a Japanese protagonist right there but people seem to be ignoring her because she's a woman and what they really wanted was a Japanese man.
Now that these Racist/Sexist gamers have to choose between a black man or a woman, they're having an absolute meltdown. Kinda hilarious to watch really.
All of this backlash however will have the exact same effect on AC as it did on Hogwarts Legacy which is to say absolutely nothing.
Even if I have been disappointed in AC's recent games; I will 100% be getting this. I've been waiting for AC Japan for far too long and you get to play as Yasuke!? (granted I'll mainly play the Ninja but still cool!)
@get2sammyb Not to be rude but don't pretend that on this site you don't feed off of clickbait doom titles. You make one about Square Enix at least once a week.
You don't seem to care too much about context in those cases.
@Dramlin I feel like missing the mark is intentional at this point. Even using the bloomberg "sales analyst" as a supposedly legitimate source is laughable on its own.
@invictus4000 This isn't anything against you but it's kind of ironic you mention everything after 9 because 9 is one of the worst selling FF titles (I also think 9 is fantastic by the way, no hate)
Why are the best FF games the ones that underperform 😔
@Flaming_Kaiser You clearly don't only give your personal opinion though because you keep speaking for other people.
FF still sells more than 99% of JRPG's the problem is that FF made a name for itself for being the big budget cutting edge JRPG series but the amount of people interested in said games doesn't add up to the growing development costs to keep it that way.
You're not breaking anything to me because i am part of the existing fanbase. I am an OG FF7 fan but you seem to be missing my point.
@Flaming_Kaiser I could flip that though, I'm a huge FF fan and I buy the games, figures, soundtracks, posters etc I love Rebirth so clearly if a huge FF fan like me loves it then things must be going incredibly well.
Do you get what I'm saying and why what you're trying to imply is ridiculous?
I could just say maybe you're not as big a fan as you thought you were.
Just because you don't like it doesn't mean squat. Just like me loving it amounts to the same thing.
All i will say is, most people who have played it have enjoyed it and you can look at reviews across the board that speak for themselves. Take that for what you will.
@UltimateOtaku91 Sure but you still know that you're going to have to wait upwards of 3-5 years to see it continue. If anything, knowing 7's story already should make the wait easier.
Anyone who claims greed is lacking in intelligence. This was a risky undertaking which they knew in the first place from the creatives of the original who wanted to do something bigger. Greed is part of the process perhaps, they are a business but ultimately you can see the care that's put into it from the development team.
Comments 846
Re: Forget About the Cheesy Reveal Trailer with 20 Mins of Dragon Age: The Veilguard Gameplay
Whilst not quite Dragon Age Origins, I am still excited for this. It looks far better than the reveal trailer that's for sure. The main problem the game will have is that it will inevitably be compared to Baldurs Gate which isn't really fair to me but it is what it is.
Re: Metal Gear Solid Delta: Snake Eater Physical Editions, Coveted Miniature Terrarium Revealed
That steelbook is sick! I hope they sell a normal edition with steelbook because I don't want to drop that much money for it.
Re: Hold Your Horses, Dragon Age: The Veilguard Actually Looks Sick in Gameplay Teaser
This looks so much better, my panic is fading a little and I look forward to seeing more. That first trailer was a very big mistake and really made a bad first impression.
Not sure what they were thinking with that one.
Re: Round Up: What Was Announced at Ubisoft Forward 2024?
Outlaws and Shadows look great! Good year for Ubisoft.
Re: Dragon Age: The Veilguard Reveal Has Utterly Torn Fan Opinion as Trailer Gets Slaughtered
I'm in cope mode at the moment. Praying that the gameplay and extended looks at the game save this for me.
Re: Black Myth: Wukong's Physical Editions Won't Have Actual Discs at Launch, Just Digital Codes
@Secryt It does matter for context. For games that actually release physically (which is 99% of games that aren't indie) the percentage is a lot higher and shows that when it's available, it is still profitable.
If physical is dead then why do indie developers try to release physical copies of their games? Hollow Knight, Hades, Blasphemous, Dead Cells etc. Why bother if there's no profit in it?
Even further, Alan Wake 2 has decided to release physical after not making enough money digitally or Baldurs Gate 3 which made heaps of money already so didn't even need to release physical if they didn't want to. Why is that? If not for more profit?
Re: French Turn-Based RPG Expedition 33 Announced for PS5 in Promising Debut Trailer
Looks incredible! Definitely looking out for this one.
Re: Metal Gear Solid 3 PS5 Remake Given New Trailer, But No Release Date
@Jswift56 It was a fairly basic trailer, I'll give you that. I don't think Kojima should be put on a pedestal the way he is when he's made some pretty glaring mistakes himself in the past. He's a brilliant visionary but he's always needed someone to reign him in a bit.
Anyway, I'll reserve judgement till I see a proper story trailer with The Pain, The End, The Sorrow, Ocelot etc.
Re: Metal Gear Solid 3 PS5 Remake Given New Trailer, But No Release Date
Why are the comments so negative? Looks great to me and very faithful so far. People are complaining that it's just the same but with better graphics but isn't that what you all usually want? If it's different like FF7, you complain. If it's the same like this, you complain. What's the deal?
Re: Dragon Age: The Veilguard Finally Ventures to PS5 Later This Year, Trailer Gives First Look
@QualityGeezer The setup after that DLC was really solid and I've been waiting almost 10 years for this that I'm holding out so much hope that it will be good but this is looking increasingly worrying.
No longer called Dreadwolf and that artstyle? Yeesh. I really hope June 11th shows me something good.
Re: We Heard You Like Dark Fantasy Action RPGs! So, Here's WUCHANG: Fallen Feathers on PS5
More like Sekiro imo and yes there is a difference.
Re: Dragon Age: The Veilguard Shifts to 'Real-Time Action Combat'
@QiaraIris Did you steal this joke from the comments on YouTube? Or are you also just really funny? Don't mean to assume the worst, I just saw this exact same comment over there.
Re: Dragon Age: The Veilguard Finally Ventures to PS5 Later This Year, Trailer Gives First Look
My expectations were low and I'm still immensely disappointed. This might be Biowares last game.
Re: Black Myth: Wukong's Physical Editions Won't Have Actual Discs at Launch, Just Digital Codes
@Secryt These kinds of articles are always bogus because they include DLC, Digital only indie games and sales of 99p shovelware. Of course with all that included, Physical is going to look like a very small fraction.
I'm not sure what the sales data is for just including games that actually release with both physical and digital but it's never mentioned for clickbait reasons so people can get into heated physical vs digital wars.
Re: Massively Hyped RPG Metaphor: ReFantazio Gets 11 Minutes of Live Gameplay
Can't believe there's no dating in this one 😠the Weeb in me is very upset. However, it looks amazing and I've already pre-ordered the collectors edition so come on October!
Re: PS5 Action RPG Phantom Blade Zero Actually Looks Insane in Raw Gameplay Footage
Looks almost too good to be true, like playing an actual Anime fight scene or something. If the combat feels as good as it looks it could really be something special!
Re: Horror Hit Alan Wake 2 Is Getting a Retail PS5 Release Because You Wouldn't Shut Up About It
@DennisReynolds HMV and GAME have been dying for nearly 20 years but keep clinging on for some reason. I've never even seen a WHSmith store sell DVD's so that's news to me personally but I think all these stores have other problems over just physical media's downfall.
It's odd to claim they're dying but they keep getting made, especially Blu-ray which never really took off entirely but collectors still buy them. Even Disney released limited Blu-ray editions of their Star Wars shows.
If you care about games enough as a hobby then you should care about how it's distributed or sold to you. Digital is already the far more expensive option and it would only end up more so if it ended up being our only option. Sony, MS, Nintendo would have full control. Steam would end up being the only saviour.
Also Alan Wake 2 is a good example of how there is still high physical demand even now.
Re: Horror Hit Alan Wake 2 Is Getting a Retail PS5 Release Because You Wouldn't Shut Up About It
@QualityGeezer Damn, what are the chances? Posted less than a minute between each other too lol Glad to know I'm not alone!
Re: Horror Hit Alan Wake 2 Is Getting a Retail PS5 Release Because You Wouldn't Shut Up About It
@DennisReynolds I don't want to assume so I'll ask instead. Do you want an all digital future? Or just accept that this is the case? I personally don't want it nor see it actually happening.
We still get CD's, DVD's, Blu-Rays and Vinyls so why would gaming be the only media to go fully digital? It doesn't make sense to remove options. Overall you'll just lose sales from people like myself if for example gaming did go fully digital, I would not buy games anymore and I know I'm not the only one (though maybe a sadly dying breed perhaps).
Re: Black Myth: Wukong's Physical Editions Won't Have Actual Discs at Launch, Just Digital Codes
Welp. This game is now dead to me until it has a disc. Baldurs Gate 3, Alan Wake 2 and now this. I can wait!
Re: Elden Ring's Massive Shadow of the Erdtree DLC Doesn't Have Any Trophies on PS5, PS4
Good. I tend to hunt for trophies on games that I really enjoy and Elden Ring is one of those but I'm glad that I won't have to worry about it now. From have never added trophies with DLC (except BB?) but I was honestly expecting this to be the exception. Glad it wasn't.
Re: Persona 3 Reload: Episode Aigis Arrives on 10th September, Trailer Has New Gameplay
I'll be avoiding this until a heavy sale or a complete edition. Metaphor comes out like the month after so Atlus can get my money eventually.
Re: Round Up: What Was Announced at Summer Game Fest 2024?
@Malaise I felt that way too. Forbidden west killed my interest in any future Horizon games. I didn't hate it but it was painfully mediocre to me for some reason.
Re: Horror Hit Alan Wake 2 Is Getting a Retail PS5 Release Because You Wouldn't Shut Up About It
Considering that they didn't even manage to break even this is kind of surprising that they're willing to put in the money to release it physical. I'm glad this shows that there is still much demand for physical.
I'll finally get it now!
Re: Metaphor: ReFantazio Goes Crazy with New Combat Gameplay, Has Over 40 Character Jobs
Definitely looking forward to this one. Unless something changes drastically, this is the only game this year that could possibly compete with Rebirth for me.
Re: Round Up: What Was Announced at Summer Game Fest 2024?
@Malaise Yeah, probably a very smart business decision. I fell off of Horizon pretty hard so I have no interest personally but I'm sure it'll do very well which is good for the fans I guess!
Re: Slitterhead Dated for 8th November on PS5, PS4 in First Gameplay Trailer
To say this wasn't what I was expecting would be a gross understatement. This looks awful. Like Wanted: Dead levels of bad.
Re: Round Up: What Was Announced at Summer Game Fest 2024?
Geoff was right not to get our hopes up eh?
Also... Lego Horizon. Why? Who asked?
Re: Dragon Age: Dreadwolf Now Dragon Age: The Veilguard, Full Gameplay Reveal Next Week
The old title was cooler but I just really hope this is the comeback bioware needs. Though I do think it would have made sense to remaster the previous titles first.
Re: Baldur's Gate 3 Mods Are Coming to PS5, with Official PC Modding Tools Set for September
I've just started so even thinking about mods is far too intimidating.
Re: Round Up: What Was Announced During Sony's State of Play Livestream for May 2024?
Phew. Thankfully I don't care about 90 percent of this which means I can catch up on everything else!
Re: Dragon's Dogma 2 Tops an Impressive 3 Million Sales
@ShogunRok It wasn't a published article or by you personally, no. I'm talking about Push Squares assistant Editor Liam Croft who gave Forspoken and FF7 Rebirth the same score which is baffling and he's written quite a few of the related sales articles if I'm not mistaken.
But as for the sales topic, I don't think you can deny that FF16 and Rebirth articles are always written from a very negative stance on this site. FF16 is in the top best selling (number 5 I think) PS5 games of all time but this site continuously tried to market it as a flop.
For a site that claims to care about context, you use a well known terrible journalist from Bloomberg as your source when it comes to talking about Rebirth's sales? When we all know very little is known about how much Rebirth sold but you keep making articles about it regardless.
We also know very little about Stellar Blades sales but you can't stop putting it on a pedestal of greatness in contrast to how you treat Rebirth. It's obvious to me there's some bias here.
I could say more but it's already close to deserving a TLDR so I'll stop.
Re: CD Projekt Red Wants to Release Major Games More Frequently
Games already come out faster than i can play them so no thanks.
Re: Dragon's Dogma 2 Tops an Impressive 3 Million Sales
@jolteon23 You think Rebirth cost 250 million? Have you got a source for that? Because that sounds ridiculous.
Re: Dragon's Dogma 2 Tops an Impressive 3 Million Sales
@UltimateOtaku91 Came here to say the same thing but now I don't need to! I suppose we shouldn't be surprised. This is the same site where one of their reviewers (Liam Croft I think?) gave Forspoken and Rebirth the same score 7/10 🙄
Re: Assassin's Creed Shadows Reveal Trailer Is Already the Most Disliked in Series History
@Jaz007 It's cool. It's crazy that accepting you're wrong is such a rare thing, especially on the Internet. You called me out and you were right, better to accept and grow than to deny and make a fool of myself!
Re: Assassin's Creed Shadows Reveal Trailer Is Already the Most Disliked in Series History
@Jaz007 You're right, I assumed, which was wrong of me. However people don't assume for no good reason, there are many people excusing the inaccuracy of the series except when it comes to Shadows.
Your pass for Da Vinci is strange though. In the argument of historical accuracy, the tech wasn't available and so shouldn't have been in the game but whatever.
I'm going to stay out of this argument. I just get heated and say things out of place. I apologise for assuming, I know when I'm wrong and get what you're saying.
Still, Naoe exists and so there is a Japanese protagonist that people can play and I still don't see the problem personally.
Re: Assassin's Creed Shadows Reveal Trailer Is Already the Most Disliked in Series History
@Jaz007 So if they just didn't name him Yasuke, would it still be a problem? I just find it weird that you all only have a problem with historical inaccuracy when you have to play a black man in Japan.
It wasn't the pieces of Eden or Adam and Eve Or playing as Odin himself and taking part in Ragnarok or Da Vinci building tanks. It was the black man in Japan that ruined it for you? How am I supposed to see it as anything but veiled racism?
Re: Assassin's Creed Shadows Reveal Trailer Is Already the Most Disliked in Series History
@Jaz007 How does it not make sense though? Yasuke existed. If Edward Kenway makes sense then Yasuke makes even more sense on account of being actually real.
Re: Assassin's Creed Shadows Reveal Trailer Is Already the Most Disliked in Series History
Ignoring the racism for a moment (though maybe it applies here too) why do people keep pretending Naoe doesn't exist?
"we wanted a Japanese protagonist in Japan!" there's a Japanese protagonist right there but people seem to be ignoring her because she's a woman and what they really wanted was a Japanese man.
Now that these Racist/Sexist gamers have to choose between a black man or a woman, they're having an absolute meltdown. Kinda hilarious to watch really.
All of this backlash however will have the exact same effect on AC as it did on Hogwarts Legacy which is to say absolutely nothing.
Re: PS5 Action RPG V Rising Snags June Release Date Alongside PS Plus Discount
I'm going to be a very old man by the time I get round to some of these games.
Re: Assassin's Creed Shadows Dated for 15th November in First Trailer
Even if I have been disappointed in AC's recent games; I will 100% be getting this. I've been waiting for AC Japan for far too long and you get to play as Yasuke!? (granted I'll mainly play the Ninja but still cool!)
Re: Reaction: Why You Shouldn't Worry Too Much About PS5's Year-on-Year Decline
@Kingdom_Hearts95 I'm glad someone else pointed it out. The wording struck me as incredibly hypocritical as soon as I saw it.
Re: Yoko Taro Making New Game with NieR Leads, But 'It Might Be NieR, It Might Not Be NieR'
If its another mobile game I'm going to be very upset.
Re: Reaction: Why You Shouldn't Worry Too Much About PS5's Year-on-Year Decline
@get2sammyb Not to be rude but don't pretend that on this site you don't feed off of clickbait doom titles. You make one about Square Enix at least once a week.
You don't seem to care too much about context in those cases.
Re: Final Fantasy 16, Final Fantasy 7 Rebirth Fail to Meet Expectations on PS5
@Dramlin I feel like missing the mark is intentional at this point. Even using the bloomberg "sales analyst" as a supposedly legitimate source is laughable on its own.
Re: Final Fantasy 16, Final Fantasy 7 Rebirth Fail to Meet Expectations on PS5
@invictus4000 This isn't anything against you but it's kind of ironic you mention everything after 9 because 9 is one of the worst selling FF titles (I also think 9 is fantastic by the way, no hate)
Why are the best FF games the ones that underperform 😔
Re: Final Fantasy 16, Final Fantasy 7 Rebirth Fail to Meet Expectations on PS5
@Flaming_Kaiser You clearly don't only give your personal opinion though because you keep speaking for other people.
FF still sells more than 99% of JRPG's the problem is that FF made a name for itself for being the big budget cutting edge JRPG series but the amount of people interested in said games doesn't add up to the growing development costs to keep it that way.
You're not breaking anything to me because i am part of the existing fanbase. I am an OG FF7 fan but you seem to be missing my point.
Re: Final Fantasy 16, Final Fantasy 7 Rebirth Fail to Meet Expectations on PS5
@Flaming_Kaiser I could flip that though, I'm a huge FF fan and I buy the games, figures, soundtracks, posters etc I love Rebirth so clearly if a huge FF fan like me loves it then things must be going incredibly well.
Do you get what I'm saying and why what you're trying to imply is ridiculous?
I could just say maybe you're not as big a fan as you thought you were.
Just because you don't like it doesn't mean squat. Just like me loving it amounts to the same thing.
All i will say is, most people who have played it have enjoyed it and you can look at reviews across the board that speak for themselves. Take that for what you will.
Re: Final Fantasy 16, Final Fantasy 7 Rebirth Fail to Meet Expectations on PS5
@UltimateOtaku91 Sure but you still know that you're going to have to wait upwards of 3-5 years to see it continue. If anything, knowing 7's story already should make the wait easier.
Anyone who claims greed is lacking in intelligence. This was a risky undertaking which they knew in the first place from the creatives of the original who wanted to do something bigger. Greed is part of the process perhaps, they are a business but ultimately you can see the care that's put into it from the development team.